Text Analysis of Dining Reviews for Qualitative Research

Using computers generates a large quantity of data, text analysis software can help to dig into and make sense of text based data. I decided to use text analysis software to look for themes in restaurant reviews, the aim was to find out how and why restaurants used digital marketing, I hoped to find out…

Advertisements

Snowflake Effect and Learning

In this short article Duval outlines the Snowflake Effect and proposes how it may be used in learning, here is an excerpt. This effect will be realized through a hybrid approach with push and pull techniques, in which information is actively requested or searched by the user, but also more and more subtly integrated in…

Snowflaked learning and it’s application

  This is an amazing little article from Duval, it's got me thinking about practical applications, on further reflection it seems I have been using aspects of this approach for some years in my face to face teaching practice but not online. In the same way that all snowflakes in a snowstorm are unique, each…